Category:

Questioning To Build Trust

July 29, 2008

Following on from last time we are looking at the importance of developing questions.
Many of us feel the need to build credibility and trust through telling the prospect all about what we have done and what great companies we work for however asking the right questions achieves the same goal. It is most [...]

A Question of Questions

July 8, 2008

This week’s article brings us back to the subject of questioning.
Did you enjoy the last dinner you had out with friends?
You are probably wondering what that question has to do with sales. Bear with me a moment, and answer the question.
Now, pause a moment and think about what you did when you read that [...]